Change of Headline

Posted on: Wed, 07/01/2009 - 00:51

scarlson

Official Coach

Posts: 540

Joined: 2009-01-27

Points: 2577

Offline

Change of Headline

Change of Headline
More than once I’ve seen just the change of a headline pull three times as much as an ad with a weaker headline. The copy and graphics were exactly the same. The offer was exactly the same. And the ad, sales letter, or web marketing piece reached precisely the same audience. The only change was a different headline.

__________________

by scarlson
Login to post comments

Posted on: Sat, 08/29/2009 - 17:20 #1

Indiana-Joe

DG Superstar / Mentor / Success Coach / Author / CPA / Motivational Speaker

Posts: 6305

Joined: 2009-04-28

Points: 21179

Offline

scarlson,

Thanks for the tip on changing headlines. It is true some buyers will not look past the headlin and a great headline will attract attention. Thanks for the insight and the information. Believe and Achieve! - Joe

__________________

YOU TUBE CHANNEL - Follow me on my You Tube Channel at Joe Jurek Real Estate Investing Adventures
https://www.youtube.com/channel/UCiko62V79zLKX_owbirAYNA

TWITTER - Follow me on Twitter at Joe Jurek CPA
Joe Jurek CPA
https://twitter.com/JoeJurekCPA

DISCLAIMER: Our DG site is here to provide real estate education, training and social networking without the promise/claims of earnings or return on investment. We don't offer tax, accounting, financial or legal advice. Before doing any real estate transaction, you should consult your own accounting, legal and tax advisors to evaluate the risks, consequences and suitability of that transaction. This site accepts and contains posts from our students, readers and the general public that we do not modify but also do not verify. There are no guarantees implied except where specifically stated.

Change of Headline

Member Login

Main Sections

Student Resources

More DG Resources