What action is expected

What action is expected

Whenever possible your letters should specifically state what action is expected of the reader and by when. This dated action increases the chances that you reader will respond as requested.

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scarlson,

Thanks for the insight and the tip. As we try different action statements, there may be some that can work better than others. Thus, the more we try the better we may understand the key words for the "call to action". Thanks again. Believe and Achieve! Smiling - Joe

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